VOL. 22 - NO. 16
MAY 21 - 28, 2017
PO BOX 13283
OAKLAND, CA 94661-0283

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‘KITCHEN GOURMET’ – Daelmans Stroopwafels

May 12, 2017
Daelmans Stroopwafels (pronounced stroop-waa-fell) are soft toasted wafers filled with caramel, cinnamon and real Bourbon vanilla. They have earned a global reputation as the perfect complement to coffee, tea or one’s favorite hot beverage, owing to a particularly unique consumption ritual – they can be warmed and softened when placed on top of your beverage! Rest a stroopwafel atop a cup of freshly poured steaming hot coffee for about two minutes, and the heat from the coffee will warm the biscuit, soften the caramel and release the aroma of natural cinnamon and vanilla, transforming your waffle into a warm, sweet, melty treat!

Daelmans Banket BV is the leading Stroopwafel baker in the world, producing stroopwafels for sale in Europe, the Middle East, Asia and the Americas. With three bakeries in Holland and one in the UK, Daelmans has 220-full-time employees and 13 modern production lines.

The stroopwafel was invented in Gouda, Netherlands in the late 18th century and has an English translation of “syrup waffles.” They are the most popular bakery product in The Neteherlands, where consumers eat an average of 30 stroopwafels per year.

Daelmans stroopwafels are available in three delicious varieties, including Caramel, Honey, and Chocolate-Caramel. While the traditional Dutch stroopwafel is large enough to sit on your coffee cup, Daelmans also bakes miniature stroopwafels in resealable bags for snacking.

Daelmans customers span all major food channels and include Trader Joe’s, Cost Plus World Markets, Target, 7-Eleven, Walgreens, Meijer, Barnes & Noble Cafes, plus finer local grocers and independent food retailers across the U.S.

For more information on Daelmans Stroopwafels please visit www.daelmansstroopwafels.com.


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